Baker Executive Speaker Series: Sapna Parikh

Sapna Parikh,

Wharton alum, Sapna Parikh, is the Chief Digital Officer and SVP at Kendo Brands, LVMH (Portfolio of brands include Fenty Beauty, Fenty Skin, Ole Henriksen, KVD Vegan Beauty and Lip Lab) bringing over 25 years of digital & omni-channel retail experience.

Sapna’s expertise is in building high-performing digital teams and driving step change growth through digital innovation. Sapna previously built digital organizations at both Avon and Clarins Groupe but has spent most of her career at high-growth ecommerce start-ups.

As a true pioneer in the industry, Sapna has been profiled in countless media outlets including, and on the cover of Beauty Store Business, has won numerous awards, and has been invited to share her experiences on many stages.



On the General Ecosystem in the Beauty Industry: “The beauty industry is one of the most competitive out there. It is ever changing and every year there are tons of ups and downs. The fundamental win is having the right product pipeline. It’s critical in any industry. You can launch but to get the consumer to buy again, it needs to be a really good product. The product needs to be solid and resonate with consumers.”