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UPCOMING BAKER EVENTS

Sep
19

Ideathon 2025

September 19 | 12:00 PM
Inn at Penn
Philadelphia
Oct
15

Retail Excellence Award Dinner

October 15 | 06:00 PM - 09:30 PM
Oct
16

CEO Summit

October 16 | 07:30 AM - 04:30 PM
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● Inspiring Retail Innovation
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INDUSTRY NEWS

A cartoonish character in a fluffy, grey, animal-like costume with large, colorful eyes and a wide, toothy grin. It is surrounded by several floating golden coins against a blue background.

The Rise of Labubunomics: How Merchants and Marketplaces Are Cashing In on the Viral Pop Mart Toy

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A modern, brightly lit cosmetics store with minimalistic white and pink decor. Displays feature various beauty products, mirrors, and a central floral arrangement. Large pink numbers and a logo are on the walls.

The Death of the Checkout Counter is Leading Brands to Rethink Their Store Layouts

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A person is sitting casually on a brown leather sofa, wearing a dark blazer, jeans, and colorful sneakers, appearing relaxed and smiling.

Social Media App Leverages AI to Help Users Make Real-World Friends

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BAKER RESEARCH

A person wearing a headset engaging in a video call at a desk, with another individual in the background, indicating a customer service or office environment.

MARKETING

How Speaking Slower Influences Consumer Behavior

Jonah Berger, Wharton

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A colorful retail display of cleaning products arranged in a symmetrical pattern on shelves. Brightly colored boxes in yellow, pink, and blue form a visually appealing mosaic.

AI

How Generative AI Is Changing Market Research,

Stefano Puntoni, Wharton

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A world map painted on stacked shipping containers in various colors, representing global trade and logistics.

ECONOMICS

The Economic Effects of President Trump’s Tariffs

Lysle Boller, Kody Carmody, Jon Huntley, & Felix Reichling, Wharton

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