Upcoming Events

Aug 26, Aug 28	MBA Retail Industry Chats, Career Management
Sept 17	Penn Undergraduate Career Fair
Sept 24	Retail: A Day in the Industry Panel
Oct 4	David Lauren, Sr. Vice President of Advertising, Marketing, and Corporate Communications, Polo Ralph Lauren
Oct 7	Maxine Clark, Founder, Chairman, and Chief Executive Bear, Build-A-Bear Workshop, Entrepreneur in Residence at Wharton
Oct 17	King of Prussia Mall Walk
Nov 3	Marka Hansen, President, Gap North America in Principles of Retailing Classes
Nov 7	MBA Marketing Conference
Nov 13-15	Net Impact Conference and Career Expo for MBAs
Dec 8	2008 Advisory Board Meeting
Jan 11-14	NRF 98th Annual Convention and Expo

 

 

Read this latest article from Knowledge@Wharton, the school's online business journal:

Betting on Betas:  How Internet Entrepreneurs Are Creating New Paths to Online Revenue

 

 

Read some of our research:

The Baker Retailing Initiative along with the Verde Group, conducted a study across the US to better understand how the retail shopping experience differs between females and males.

"He Shops, She Shops: Gender Differences in the Retail Shopping Experience" is the fourth in Wharton/Verde’s series of retail experience studies.

The Verde Group