Heather Kaminetsky joined Mytheresa in 2021 as President, North America to strategically lead the expansion of the Mytheresa business and brand in the United States and Canada. Heather’s initial focus was around setting up a fully dedicated customer-facing US team to help execute on the expansion which is a top priority market for Mytheresa. She is overseeing and leading all the brand’s customer-facing activities in the North American market, including Personal Shopping, Communications, and Affiliate Marketing. She is credited with the extraordinary GMV growth of 40.8% in the US for Q4 FY23.
Throughout her career, Heather has worked across Fashion and Digital brands and brings a wealth of consumer-centered experience to this new role for Mytheresa. She has held executive positions in multiple companies which include NET-A-PORTER, where she was Vice President Global Marketing, Borderfree, where she served as SVP Business Management, Barneys New York as Vice President of Marketing and M.Gemi, where she most recently held the role of Chief Executive Officer.
