Loading Events

Baker Executive Speaker Series – Julie Bornstein, Founder, CEO, THE YES

November 18, 2020

Wednesday, November 18 | 4:30 PM - 5:30 PM EST

Meet Julie Bornstein, Founder and CEO of THE YES. Julie is also  a member of the West Coast Board of the Baker Retailing Center.

THE YES is the world’s first shopping app that’s built for you and actually gets smarter as you go. THE YES seeks to revolutionize mobile shopping by creating a “unique to you” feed of products for each customer. The platform was developed through an algorithm based on “yes or no” questions. The more you YES and NO while you shop, the more personal your experience will be!

The YES ranks everything in your feed (even search results) just for you, making it easy to shop hundreds of brands with a simple one-click checkout.

This event is open to all Penn undergraduate and graduate students. Register here.


  • Date: Wednesday, November 18
  • Time: 4:30 PM - 5:30 PM EST