Jay H Baker Retailing Initiative, The Wharton School, University of Pennsylvania

Wharton, University of Pennsylvania

ROOMS TO GO, INC.

 

Rooms To Go is the leading furniture retailer in existence in the United States.  It started in 1991 after CEO Jeffrey Seaman and his father sold Seaman Furniture Company. The company offers a limited selection of furniture to its brand-conscious but time-crunched consumers.  It packages its furniture at low-to-moderate prices with special discounts for those willing to buy full rooms.  Rooms To Go operates about 150 stores throughout the South.

 

 

 

 

Tel: (215) 5-RETAIL | Fax: (215) 898-2534
© 2007 The Wharton School of the University of Pennsylvania.