- An Overview of PVH
PHILLIPS-VAN HEUSEN CORPORATION
Phillips-Van Heusen Corporation started in the early 1900s as a menswear company producing mainly shirts and shoes, the latter under G.H. Bass and Co. The company slowly began to work with a wider variety of companies, including Jack's IZOD, a tailor in London, and with marketing efforts from celebrities in the 1950s like Ronald Reagan, as well as a line of pique polos from tennis player Renee Lacoste, expansion was rapid. In the past few decades the company's portfolio has grown to encompass both menswear and women's apparel, and includes such brands as IZOD, Calvin Klein, and Kenneth Cole and DKNY Designer Dress Shirts.
The Brands
Calvin Klein
IZOD
Van Heusen
Arrow
Bass
Superba
Insignia
Geoffrey Beene
Michael Kors
Kenneth Cole
DKNY
BCBG // ATTITUDE
BCBGMAXAZRIA
Sean John
Chaps
Joe Joseph Abboud
Donald J. Trump
Financials
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© 2007 The Wharton School of the University of Pennsylvania.


